Copyright 2006 Harrold Swalve
Last week I showed you how to track down easy work from home ideas and I promised I would show you how to build and promote your very own web site. I do hope that you invested your time wisely last week and started your home career with the free tools I introduced to you.
For the ones who did, lets find out how to implement those keywords which you have found. You have to promise yourself that you will take every single step and do not try to do this half or the results will hardly be effective at all.
The first thing you need to decide next, is which way you want to go, there are two options and I will discuss the first one today.
Option #1. Create your own info product around the keywords you have chosen, let's say your main keyword is gardening, you could write an Ebook, or hire somebody to write it, about "How to get the best looking garden in your neighborhood".
Make sure to get a great looking cover for your info product, normally I don't try to do this myself, it is much better to let a professional do this since it will make or break your sales. Out of personal experience I would recommend http://www.absolutecovers.com
You have the Ebook, now you need a sales page where you can send your prospects. To do this work at home opportunity successfully you need to get an effective sales page. To achieve this you might have to do some studying because your sales page will be the only opportunity to sell your product. Your Ebook might be very good, but if your sales page is not then you won't sell a lot of Ebooks.
Put some bullet points in there, if possible get testimonials, try to give some extra incentives for people to buy your product and also very important, get your visitors to subscribe to your newsletter or mini course. The one thing most important, make sure that your payment system is in place and that it works correctly.
Ok, at this moment you have a product to sell and you have a sales page where you can send your customers. Now it is time to start testing, set up a google campaign filled with all the info product related keywords you can come up with. In the future you might want to set up an affiliate program where you can offer other people to sell your product for a percentage of the profits but that is something you should not be doing yet.
In this stage you need to do a lot of testing, keep full control by checking how many visitors you need before you sell one of your Ebooks, this will show you how well your product converts. Try different sales letter lay outs to see which one performs best, try different google ads to learn which keywords and which ad copy perform best and keep doing this till you are convinced that you have got the best selling sales page possible.
Well there you have it, one possible way to start work at home and actually make money. If you have taken these steps you should definitely have made some money by now. For those of you who have not read my previous article "How to track down easy work from home ideas". You can always find it back at my blog http://www.pocketmoremoney.com/blog/blogger.html |
